8.1. Your personal data is collected and further processed by PropLive as required or permitted by law and to give effect to your requested commercial transaction, including the following:
• Making appointment to view a property, making a requested payment online or offline or physically and ultimately purchasing and renting a property,
• Contacting us for an enquiry or complaint,
• Participating in marketing and promotion activities,
• Registering your details with us on the Application, or our website,
• To process your order to purchase our products and/or services,
• To provide you with the services or information requested for,
• To contact you regarding product information, services, events, promotions, advertising, various types of marketing and commercial materials which we feel may interest you,
• To provide you with after-sales services,
• For our internal record management,
• To carry out market analysis, market research, product targeting and segmentation, and customer profiling to gauge market trends,
• To provide you with additional customer support,
• To ensure that all our content herein the Application, or our website, is presented in the most effective manner for you and for your viewing devices,
• To survey and ultimately to improve the quality, the ‘star-rating’ in download platforms and the responsiveness of our Application’s products and/or services,
• To provide direct or ad-hoc assistance on your financing application in relation to your purchase or rent,
• To operate our premises in a manner which is in the conduct of a typical business nature, physically secure and befitting of health and safety requirements, and
• For our internal investigation, for required regulatory and fraud investigation or audit and for any circumstances deemed for security purposes.